BRAND USA

PRODUCTION DESIGN | CONFERENCES | EMAIL & WEB ADS

CONTRACTED SENIOR BRAND MANAGER

Brand USA was my first internationally scaled contract. Not only did our team work on several international conferences, we were also tasked with rebranding several events, projects, and the overall organization's rebrand during my 8 months there.

Through my time at their fast paced organization, our team delivered on time with impactful results and improved activation per product.

Canada Connect 2025

Upon being brought on, I was given the task of fully branding the semi-annual Canada Connect Conference. Through feedback from the director of design, Mimi Jung, I created several pieces that cultivated a modern, welcoming tone to the events.

ILTM BOOTH DESIGN

A booth design for ILTM was challenging as we featured several full wall prints which made photo selection limited. Through our time searching 10 different photo libraries and ideating as a team, we found several photos that fit well together in a tight space, while also featuring several distinct high-end locations throughout the USA. Option 1 was selected for print.

Map Design

A uniquely complex design challenge was the evergreen map trifold design for the most notable roads and locations around the USA. The project was meant for Australia distribution to start and since it’s first printing session, has been reordered due to high demand and it’s successful use to sell American tourism.

PREVIOUS DESIGN

REDESIGN

Brand USA presented many unique challenges in a high-stakes industry. Through direction, speed, and appropriate task management, I successfully deployed hundreds of projects and did it all with several laughs and a grace that is the hallmark of Brand USA’s company culture.

Recent Contracts

PAST PROJECTS (Pre-2025)