BRAND USA

PRODUCTION DESIGN | CONFERENCES | EMAIL & WEB ADS

Senior Coordinator, Branding & Design (Contract)

Brand USA was my first internationally scaled contract. Not only did our team work on several international conferences, we were also tasked with rebranding several events, projects, and the overall organization's rebrand during my 8 months there.

Through my time at their fast paced organization, our team delivered on time with impactful results and improved activation per product.

TRAVEL WEEK 2025 WEBSITE

During my tenure with Brand USA, the design team was tasked with branding the Travel Week suite of conferences. After the team established the logo, coloring, and elements, I designed the website within a few hours inbetween various other work tasks.

SOCIAL POSTS

As well as website and conference print materials, I designed the style for the social post announcements.

ILTM BOOTH DESIGN

The booth design for ILTM was challenging as we featured several full wall prints which made photo selection limited. Through our time searching 10 different photo libraries and ideating as a team, we found several photos that fit well together in a tight space, while also featuring several distinct high-end locations throughout the USA. Option 1 was selected for print.

Map Design

A uniquely complex design challenge was the evergreen map trifold design for the most notable roads and locations around the USA. The project was for Australia distribution and since its first printing session, has been reordered due to high demand and its successful use by sales reps to sell American tourism.

REDESIGN

PREVIOUS DESIGN

Brand USA presented many unique challenges in a high-stakes industry. Through direction, speed, and appropriate task management, I successfully deployed hundreds of projects and did it all with several laughs and a grace that is the hallmark of Brand USA’s company culture.

Recent Contracts

Recent design projects