HIGH IMPACT
DESIGN SYSTEMS
Marketing, Design, UX/UI
Hi! I'm Kam Kaiserman, a Utah based designer with 7+ years in marketing and tech. Through each company I join, I identify the main pain points in their processes and find cost effective solutions that scale.
1
Hold Stakeholder Interviews
Track data, take notes, invite conversation
2
Gain Approval for
System Improvements
Utilize AI systems and current best practices
3
Implement With Speed
Prove value
DESIGN | WEB AND APP DEVELOPMENT | MARKETING
CONTRACT | HIGH OUTPUT | UX/UI
Emails | Print | Conference Design
MANAGEMENT | CUSTOMER SERVICE
CONTRACT | HIGH OUTPUT | UX/UI
Blog Posts
How AI Is Accelerating Logo Design
Blog Post
AI RESOURCES FOR DESIGNERS
Blog Post
TESTIMONIALS
“Kam took a $120k+ per year system and repurposed our web apps down to a $600 annual cost. Not only could he design clean interfaces that were engaging with well written content, his designs also boosted moral and excited our reps during their trainings. Quick to update decks and make changes and updates to products, he applied himself daily and was a committed team member while working with us.”
TONY HYDE
CEO AT KOTA SOLAR
“Designing with Kam was a friendly and easy process. Calling him with quick updates, he made himself available when needed and became a good friend along the way. Jack of all trades and master of many, happy to have worked with you man. WordPress, Elementor, front end code, Figma, Adobe and Canva, he’s got a great tool belt and always willing to pitch in and find new areas that can be improved.”
TREVOR MCALEES
CEO at OKTA
RECENT DESIGN PROJECTS
PINNACLE NATION SOCIAL POSTS
SOCIAL MEDIA DESIGN
BRANDING
BUSINESS CARDS
STARTUP
For Pinnacle Nation, I developed a series of social post templates that merged bold, street-style aesthetics with the clarity and structure expected from a corporate brand. The goal was to create content that appealed to men in their young twenties that felt energetic and current while still aligning with Pinnacle’s professional image. This was achieved through a mix of strong typographic layouts, high-contrast visuals, and dynamic compositions, grounded by a consistent use of brand colors, clean grids, and strategic messaging. The result was a social presence that felt fresh and engaging without compromising the company’s credibility.
SOCIAL MEDIA DESIGN
THE CLIENT'S FRIEND WEBSITE DESIGN
WEB DESIGN
BRANDING
START-UP
AI WEBSITES
I designed and wrote the copy for The Client’s Friend website for the start-up of a similar name. The site’s design focus was a clean, corporate-style and built over the course of a single weekend. The goal was to create a trustworthy and easy-to-navigate experience for users seeking legal representation, guiding them clearly toward finding the right lawyer or firm for their specific needs. The design focused on structured layouts, clean typography, and approachable language to help demystify the legal process and build user confidence.
WEBSITE AND BRANDING
Pre-2025 Design Showcases
D1 APP: VISUAL IDENTITY
LOGO DESIGN
BRANDING
VISUAL IDENTITY
STARTUP
I created the full logo concept and branding kit for the D1 app, a platform designed to help Division 1 athletes connect with potential sponsors. The branding focused on strength, ambition, and professionalism, values that resonate with both athletes and sponsors. The final logo and visual identity were built to stand out in the competitive sports-tech space while remaining versatile across digital and print formats.
LOGO DESIGN
BOOKSHELF
LOGO AND BRANDING
APP DESIGN
SOCIAL MEDIA POSTS
SOCIAL MEDIA ADVERTISING
MOTION GRAPHICS
START UP
While contracting for the startup incubator Inception, I designed the app concept for Bookshelf, a video catalog and parental control platform. Bookshelf enables parents to create a permission hierarchy for their children, allowing access to curated video content from YouTube, Vimeo, and other sources while blocking inappropriate material. Additionally, it features a community page where parent admins can share and discover playlists, making it easy to expand each family’s video library with trusted recommendations.
SOCIAL MARKETING
ADKOM - SPECIALTY ICON LIBRARY
ICON DESIGN
VISUAL DESIGN SYSTEMS
I developed the ADKOM icon library to create a cohesive visual system for the company’s extensive range of out-of-home (OOH) advertising platforms. The icons were organized into two distinct categories, electric and print. using a bold green lightning bolt for digital media and an orange swoosh for print formats. This visual identity made it easier for partners to quickly navigate ADKOM’s offerings and communicate options with clarity and consistency.
ICON DESIGN
ASPIRE WEBSITE REDESIGN
MATERIAL DESIGN
CONCEPT WORK
RESPONSIVE DESIGN
VISUAL IDENTITY
UX/UI
UTAH VALLEY UNIVERSITY
As part of an undergraduate design project, I created a fully responsive website for Aspire, a local nonprofit dance studio that teaches children Jazz, Contemporary, Ballet, and Hip Hop. Though the project was a conceptual redesign, it followed Google’s Material Design system to ensure a clean, intuitive interface across desktop, tablet, and mobile devices. Special attention was given to accessibility standards and legal compliance, making the design inclusive and aligned with real-world usability requirements.
WEBSITE
JUPITER CAR WASH: CHECK-IN APP
APP DESIGN
APP DESIGN
VISUAL IDENTITY
UX/UI
UTAH VALLEY UNIVERSITY
UNDERGRAD CONCEPT WORK
I designed the prototype for Jupiter Car Wash, an unreleased instant check-in app focused on streamlining the user experience from arrival to wash completion. Built in Adobe XD, the design prioritized clean user flows, a strong and consistent visual identity, and effortless navigation. The goal was to make the check-in process as intuitive as possible, combining bold branding with functional simplicity to ensure a smooth experience for every user.
APP PROTOTYPE
LIVING ALMONDS
CONCEPT
BRANDING
VISUAL IDENTITY
FOOD PACKAGING
Living Almonds was a personal passion project focused on creating a clean, environmentally friendly line of flavored and spiced almonds. I developed the full concept design, including the logo, website, and packaging for a variety of globally inspired flavors like “Miso Sriracha,” “Thai Curry,” and “Mango Coconut.” One standout flavor, “The Spice Melange,” paid homage to the Dune series with a sci-fi twist. The branding emphasized natural ingredients, sustainability, and bold, adventurous flavor profiles, combining visual storytelling with mindful design.
PACKAGING
DREAM BURGER
LOGO AND BRANDING
TRUCK DESIGN
MENU DESIGN
BUSINESS CARDS
START UP
I created the app design concept for Dream Burger, a food truck inspired by the beloved show Bob’s Burgers. This project was a special commission from my cousin-in-law, who had always dreamed of starting their own food truck. It was a fun opportunity to bring their vision to life and support family to take their first step in making a dream a reality.
SHOP DESIGN
Math Magicians
WEB DESIGN
BRANDING
START-UP
2018-2020
Math Magicians is a Utah-based tutoring business focused on making math approachable for both parents and children. I worked with the company for two years as a part-time contractor between 2018-2020. My main roles consisted of developing the brand identity, creating a simple wordpress website for parent sign up, and print and event marketing materials. Through collaborative strategy discussions, we established a visual direction that balanced professionalism and trust with a friendly, kid-appropriate tone. The final identity, built around a restrained blue-and-orange palette and a custom logo mark, helped differentiate the brand within the tutoring space. I also designed and built a WordPress website optimized for parent conversion and easy post-handoff management, along with supporting flyers designed to drive direct inquiries.
Design
Skills
As a designer, my skillsets spans from traditional design tools to code to marketing databases, coming together to build design systems and cohesive brands. I also integrate AI tools such as Midjourney and ChatGPT into my process to work more efficiently. Whether I’m building a brand, designing a website, or developing user interfaces, my focus is on delivering well designed and cost effective solutions.
With 7+ years of experience as a designer, I have honed my craft across a range of projects and industries. Thoughtful design drives meaningful connections and effective solutions. I’m passionate about continuing to grow and innovate, always aiming to create work that delivers bottom-line value.